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Mark Lezotte Director, Online Marketing
Mark leads the Online Marketing practice at Skyline. His expertise and talents lie primarily in the online marketing tools and strategies businesses use within their marketing divisions. Mark's expertise runs deep and has proven to maximize clients' online marketing capabilities through his business recommendations. His strategic outlook around online marketing practices has given clients proven return on investment.
Additionally, Mark is very effective interpersonally. He works well with team members and pushes them to their maximum potential for the sake of the success of the project and their own development. Mark is not afraid to push important issues and address concerns and is a very effective leader.
Before joining Skyline, Mark worked at Kimberly-Clark Corporation where he served in a variety of software development and project management roles supporting the consumer sales and marketing functions of the company.
Mark completed the honors program and received his BBA with a major in Management Information Systems from the University of Wisconsin – Eau Claire in 1996.
Speaking Engagements and Professional Memberships
- List Growth for Email Marketing, UW E-Business Consortium (March 3, 2011)
- SEO, SEM, Websites and Apps, AAF Fox River Ad Club (Oct. 19, 2010)
- Why E-Mail?, Skyline’s Enterprise Portals Summit (Aug. 5, 2009)
- Keyword Research and Search Engine Optimization, Heart the of Valley Chamber of Commerce (June 2, 2009)
- My Fifth Grader Has a Better Website Than Me, ABC Computers (May 7, 2009)
- SharePoint & Public Facing Websites: Providing a Consistent Platform for Teamwork, Skyline’s Enterprise Portals Summit (April 29, 2009)
- Certified ScrumMaster
- ExactTarget Certified: Email Deliverability
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